Andover Communications is a full-service public relations/marketing firm specializing in business development and expansion, new product/service introductions and special events.
In working with companies in a range of different industries, from medical practices to professional services, entertainment to publishing, computers to packaged and durable goods,
Andover Communications is unique in that it offers clients both the tools commonly found in a traditional public relations campaign and the elements that exist in a more integrated marketing program.
Andover Communications creates programs to support the marketing of products and services or to enhance corporate communications programs through:
- MEDIA RELATIONS PROGRAMS
-writing and placing feature stories and product information with consumer, business and trade press
-placing television, cable and radio features and news segments on local and national levels
-arranging local, national and international media tours and press conferences
- PRINT AND ELECTRONIC MATERIALS
-press kits, brochures, newsletters and print advertisements
-video news releases, commercials and B-roll
-print and video pieces directed to special target audiences
- SPECIAL EVENTS AND CONSUMER
EDUCATION PROGRAMS
-competitions
-consumer and business seminars and expos
-speakers bureaus
-trade shows
- ADVERTISING AND DIRECT MAIL
CAMPAIGNS
-creative concepts, copywriting and design services
-media and list buying services
- PUBLIC RELATIONS COUNSEL
-media training
-strategic planning
-customer recruitment and retention
-corporate identity
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